PORTLAND, OR / June 9, 2020 / PayRange Inc., a network for everyday purchases, announced a partnership with Equipment Systems & Devices (ESD), a 50-year payments technology company that is the leading provider of card reader equipment for commercial laundry machines. ESD has approximately 2 million card readers in the field and estimates its active user base at 20 million users who use those machines on a regular basis.
Under this exclusive partnership, PayRange will be offering a new “ESD BluKey” device specifically designed to upgrade machines equipped with ESD card readers to include mobile payment capabilities, offers, loyalty, and value-added services at no additional cost to the machine owner. ESD will provide its engineering expertise in integrating the ESD BluKey solution across thousands of different machine types and models across vended laundry platforms.
The companies will immediately begin joint marketing the ESD BluKey solution, allowing machine owners to plug in a module in seconds adding mobile commerce capabilities to the existing installed base. Future developments will include ESD card readers from the factory bundled with PayRange on board.
“We are incredibly excited to announce this partnership with ESD and its customers,” said Michael Kitchen, Chief Revenue Officer of PayRange. “The ability for existing ESD laundry customers to now have the opportunity to upgrade their current laundry and laundromat machines to accept mobile payment at ‘no cost’ will certainly be a game-changer in the industry.”
“Our interest in mobile app started several years ago,” stated Harvey Gitlin, founder of ESD. “As we thought about the next changes in the vended laundry business, we decided that PayRange is the perfect partner and solution to continue to uphold our high standards of excellence in service and engineering.”
PayRange was founded by Paresh Patel, an unattended retail veteran, to provide operators and consumers with a simple and secure mobile payment and loyalty solution for laundry, vending, amusement, and other small ticket merchants. PayRange is the North American leader in mobile payments for unattended retail, with over 3 million users and a network of machines throughout 350 cities and towns in the US and Canada. Find out more at www.payrange.com.